I’m Samantha Perez, a graphic designer with over 10 years of experience bringing ideas to life through thoughtful design. Whether creating a striking brand identity, crafting beautiful illustrations, or designing social media content that connects with audiences, I love finding creative ways to tell meaningful stories.

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I’m the Marketing & Design Specialist at HopePHL, where I’ve had the exciting opportunity to lead a rebranding effort after the merger of PEC & YSI. From establishing brand guidelines to designing event materials and donor campaigns, my goal is always to create visuals that inspire and connect. I’ve also worked on revamping social media platforms, which has been so rewarding to see grow and engage new audiences.

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Before HopePHL, I was the Lead Graphic Designer at ZeroSpace, an incredible entertainment venue in New York. I worked on everything from exhibit graphics to marketing materials and even helped grow our Instagram from zero to 50K followers. My journey has also included roles in social media management and illustration, each adding a new layer to my creative toolkit.

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I studied Digital Arts and Design at The City College of New York and recently earned an Art Therapy certification from Chavón School of Design. Outside work, I find inspiration in visiting museums, exploring new creative trends, and sharing my love of art (and tarot!) with others. I’m also fluent in English and Spanish, which helps me connect with even more people through my work.

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Thanks for stopping by—let’s create something amazing together!